STAR WARS X HJC
A collaboration with Star Wars is a rare and valuable opportunity. Working on marketing designs such as posters and packaging, featuring iconic Star Wars characters, was an incredibly enjoyable and meaningful experience.
Licensees provide a wide range of their own IP assets, and I carefully select the elements that best suit the specific helmet’s concept. I thoroughly analyze the potential of each asset, determine the design direction, and explore various ideas to refine the details. Through this process, I develop a final design that effectively captures the helmet’s concept and aligns seamlessly with the brand’s image.